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Our Vision, Mission and Values

A World of Possibilities

To become the preferred online shopping destination for licenced toys for all age groups. 


1.    Integrity
We always deliver what we promised to our clients. Serving our clients and delivering total satisfaction is what we strive for.

2.    Respect
We understand that every client has their right to choose. Hence, we respect their decisions and would always provide the products and service in their best interest.

3.    Abundance
We believe in sharing to spread the joy. Our wide variety of products is carefully selected to add value to children’s lives so that they will have a joyful childhood.

4.    Be the Change
We want to be the driving force to change the rules of toy distribution in the market so that everyone can have an enjoyable experience shopping for toys.


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